Portfolio - Identity/Branding
At Unconformity, we develop brands and corporate identities using a proven, in-depth process. We believe that an identity must clearly and concisely distill many concepts and values representative of an organization into a single visual mark. We start by researching your organization to determine internal and external perceptions, corporate culture and values, as well as your competitors, audiences and markets.
To establish and promote brand awareness, an identity has to be applied in a consistent and controlled way. After developing a corporate identity, can prepare a complete graphics standards manual and extend the logo over a wide range of applications, including business papers, signage, packaging, interactive, advertising and marketing collateral. We can even provide advanced web technologies that help apply the brand consistently.